insert VSL
Your, or your brand name
↓
What do I mean by that?
If you're here, you probably have good ads placement, social media marketing, a strong brand, and definitely a lot of website visitors
But stuff isn't working out, so how can you be on the right track?
What you're missing right now is conversion
Yes, the first step is to focus on generating leads
You've done that already, you've overachieved on that actually
Now it's time to level up
You can have a million website visitors but those don't translate to sales
OR
You can have 100 website visitors and have 4 of them pay you $2500/month
That's a lawyer's salary right there.
Now imagine that number with how many website visitors you get right now
You're on the right track
My friend had a problem, the exact same one as you have right now
He had tens of thousands of followers and website visitors
But he was getting less than 5 sales a month for a 1000 dollar product
Conversion rate?
0.05%
I pointed out this problem to him, and he said he knew but he had already hired a copywriter
Problem #2: Copywriting doesn't grab attention
Better copywriting wasn't going to solve his problem, the copywriting was already good
The problem? Nobody was reading it
They'd scan the page and leave in under 10 seconds
Then I suggested a VSL
It was shit, but his sales next month got to 10 sales
Then I updated the VSL and got to ~25
Now he does 100k/month with the almost the same amount of followers as when he made 5k/month
I witnessed a VSL work with my bare eyes
Why am I saying this?
It's the doorway that separates your current reality from your dream (future) reality
Set a goal. Here's how we'll get there
Part 1 - The Research
To make our VSLs the most attention-grabbing and persuasive stories possible, we research:
Your niche
Your competitors
Your website visitors
Your past customers
Similar VSLs
ex cetera
This gives us all the information we need to pinpoint down your leads
Then we design a VSL around that to convert them into a recurring customer
Part 2 - The Script
After pinpointing down the viewer, we
write the script around them
We use relatable characters and real success stories to keep the VSL engaging
Just like a movie script, our VSLs immerse the viewer into the testimonials
The success stories feel like their own success
Then, once they snap out of the story, they want to get that sense of success again
How? By becoming your customer
Part 3 - The Editing
Unlike a movie however, your VSL isn't a storytelling device
Your VSL is a conversion device
So professional editing and effects are needed to be as attention-grabbing as possible
Along with colour correction, SFX and VFX, you get infinite free revisions so that it also matches your taste and your branding
After that, your VSL is complete, and you have a fully optimal conversion device
People who want more followers
People who want to double their revenue in weeks
People who are selling low-ticket items for now (e.g. dropshipping, cheap courses, etc.)
People who do not plan on having a website
People who do not have consistent website visitors for now (~300-500/month min.)
People who don't understand that living your dream life will take time and sacrifice
Who we don't Want
People who have a website (or are planning to build one)
People who are willing to cooperate
People selling high-ticket digital items/services (e.g. mentorship programs, high-end courses, SaaS, etc.)
People who are willing to understand the process
People who are willing to be patient for their dream lives
Who we do want:
What you should expect
Tier 1 - The Starters
If you don't want to spend a lot on your first VSL, or you just started your business, this is for you
It follows a solid structure and will drastically increase your credibility just by having it
These VSLs are for you if you:
Haven't started your business
Just started your business
Want to test our VSLs out
Want a placeholder VSL
Don't have enough leads yet
Starts at 300USD
*Includes "Win-win" guarantee (see below)
Tier 2 - The Scalers
This VSL has everything you could want in a VSL.
It follows a tried and tested structure.
A solid hook, an excellent script and good editing.
Nothing extra, focused on convertings as many clients as possible
These VSLs are for you if you:
Get sales consistently
Want higher conversion rates
Want a VSL for the long-term
Already have 1000+ potential leads / customers
Starts at 750USD
*Includes "Win-win" guarantee (see below)
Tier 3 - The Brands
This VSL does everything a VSL does and more
On top of converting, it builds on your businesses' branding
Unique from all other VSLs, nothing templated, promotes recurring buyers
These VSL are for you if you:
Have an established business
Have a core branding around your business
Want to be different
Want recurring customers
Starts 2000USD
*Includes "Win-win" guarantee (see below)
The guarntee isn't just a money-back guarantee, it's designed to make you win... no matter what
It works like this
We agree on a certain goal ($x/month, $y revenue, z% conversion)
You put a deposit for 10% of the price of the VSL or the production cost only (whichever is higher)
We deliver the VSL with infinite revisions
(you do not need to pay for any unexpected costs during the production of the VSL)We update the VSL until we hit the aforementioned goal
You pay for the rest of the VSL
(Unexpected costs will be paid here)
We will not stop revising the VSL until we hit the goal
And before we meet that goal, you pay the absolute minimum to make sure your marketing budget doesn't get wasted
Everything will be on a legally binding contract to make sure that we're both on the same page and no disagreements slow down the production of the VSL
How we guarantee your success
The "Win-win" guarantee
What is a VSL?
A VSL is a video typically on a sales page with a primary focus on converting potential buyers or interested leads into paying customers with the use of storytelling and scriptwriting to persuade.
How long does it take to deliver?
It will take around:
Tier 1 - 2 weeks
Tier 2 - 2-3 weeks
Tier 3 - 5 weeks
Keep in mind that these are approximates and don't assume any major revisions mid-way through
What do I need to provide?
Some basic information about your business, your branding, what you want to come off as, and feedback on the drafts and revisions to make sure you like it. That's it
How is the goal set?
The goal is set when both sides agree to a specific number before signing the contract. No vague wording. Straight, factual, numbers.
Everything will be spelt out in the contract
Are the free revisions really infinite?
Yes. Script rewrites, editing choices, pacing, etc. are all covered. If you want more details of what constitutes a free revision, feel free to contact us
Do I need to be on camera?
No you do not. For every tier, we offer options that don't show a human face or that show an actor's face instead of your own
If you wish your face to be completely private, we can easily accommodate that
What if I don't know what tier to choose?
You should book a free call and we'll figure that out for you.
Tell us your dilemma and we'll work with you
What happens on the free call?
It's a 20-30 minute call where I start off by reviewing your funnel. Then I'll ask you a few questions about your offer, your vision for the business and what your current problems are
If you're unsure about a VSL, book a call anyways. We're here to optimise your business, not to sell you a product that you don't want
How are my payments protected?
Everything we do will go through legal contracts. We will only accept payments after we've come to an agreement and both sides have made a legal agreement
What results can I expect to get?
It varies widely depending on your brand, your offer, the number of website visitors, etc.
Typically, an increase of 10-15% in conversion from website visitors to sales calls is what we see most often
After that, a 15-20% increase in revenue/clients
But if you want a personalized estimate, book a free call
Free audit? Free VSL? 10% down payment? This sounds too good to be true.
We're confident in our abilites to help you grow
Our job is to help your business grow and succeed
This model makes sure that we only get paid once we've done our job and earned your trust
We're here for the long-term. We'd love to grow with you